BRAND + PRINT DESIGN
“Brand is just a buzzword used by large companies to justify enormous marketing budgets.”
Have you ever heard that? Thought it? Said it? It’s true that the word brand is often overused and many times abused. At Top Thought Studios we define brand simply as, all things, visual, verbal, and written that carry your business message to the world. This encompasses your logo, business cards, radio commercial, brochure, email signature, signage, office furniture, and even your voicemail message.
We help businesses of all sizes define or redefine what their company brand is. We then provide services and support to promote that brand through consistent marketing and communication.
It’s through consistency that a spot is established in the mind of your prospect. When it is time to buy, whatever brand occupies that spot wins. If you have any doubts about your brands ability to win a spot in your customers mind, then please contact us.
TRADITIONAL + ONLINE MARKETING
In 1989 the movie Field of Dreams taught us that if we build it, they will come. I wish it were that simple. The truth is, unless you are one of the lucky few who have the perfect product, at the perfect time, in the perfect location, with the perfect price, and the ear of the perfect audience, you need to market your company and/or product to be successful.
At Top Thought we specialize in helping clients like you establish a marketing strategy/plan, create the collateral necessary to execute the plan, track what is working and what is not, and continually refine everything.
We have found that a lot of business owner’s shy away from marketing, or certain aspects of marketing, because the word carries with it a weight that makes them think marketing needs to be complicated and expensive, or involve some element of magic. We have helped them and we can help you to demystify marketing by following our methodical approach.
WEB + SOFTWARE DEVELOPMENT
It is estimated that there are over two billion web sites in existence. We have all experienced the ugly ones, and maybe even a few that were quite striking. When it comes down to it, what matters is that the site is effective.
At Top Thought Studios, our visual designs are second to none, but a fantastic design is what we call an “I would hope so” feature. You wouldn’t ask if your new car comes with tires. In our processes we first focus on your goals and the goals of your target audience while visiting your web site or using your software and let the design evolve from there.